Engineering Management (EGRMGMT)
Professor Glass, Faculty Director; Bradley A. Fox, Executive Director; Professors Cocks, Cox, Lange; Associate Professor Britton; Assistant Professor Kok; Adjunct Professor Skender; Extended Faculty: Jan Bouten, Lawrence Boyd, Robert Coyle, Guerry Grune, Joseph Holmes, Robert Price, Vivek Wadhwa, Jesko von Windheim
Engineering management is the discipline which integrates engineering and business principles. It encompasses such areas as: product and process development, management of technology, operations management, and financial engineering, among others. In addition, it provides the business context in which most engineering is practiced and thus benefits more traditional engineering careers as well. The program combines training in graduate engineering principles with training in business topics such as marketing, finance, law, and management, so that graduates are better able to address issues in today's complex and global workplace. Teamwork, communication, leadership, applied problem solving, and real world application of engineering and technology skills are emphasized throughout the curriculum.
The Master of Engineering Management is a professional program offered by the Pratt School of Engineering with the support of the Fuqua School of Business and the School of Law. Admission to the program requires a bachelor's degree in engineering or science. For a complete program description and more information, please refer to the Web site,
http://memp.pratt.duke.edu/.
201. Engineering Management Seminar. Current topics in applied engineering management and entrepreneurship. Weekly seminar series. Credit/No credit. Instructor: Fox/Glass. 0 units.
210. Marketing. Review basic concepts in marketing; marketing of high tech products and services. Product development with short life cycles, selling into complex supply chains, building advantage through innovation, the role of the customer in high tech and technology-intensive service industries, and marketing in volatile environments. Prerequisite: enrollment in the Master of Engineering Management Program. Instructor: Garda. 3 units.
220. Intellectual Property, Business Law, and Entrepreneurship. Basic principles of intellectual property law, especially patent law but including trademark and copyright law, together with an overview of business law and the formation of new technical enterprises. Consideration of regulatory law, contract law, and product liability. Licensing and the use of the patent database in technological development. Prerequisite: enrollment in the Master of Engineering Management Program. Instructor: Cocks, Cox, or Lange. 3 units.
230. Finance in High Tech Industries. Review basic concepts of financial accounting and finance, with an emphasis on accounting needed for effective financial analysis. Focus on issues of finance in high tech industries. Emphases will include project financing, notions of options as applied to internal financial analysis, allocation of costs and revenues for new high tech projects, valuing projects and valuing firms when intellectual assets are a significant portion of total level value; corporate control in high tech firms. Finance issues in mergers, acquisitions, and alliances. Prerequisite: enrollment in the Master of Engineering Management Program. Instructor: Skender. 3 units.
232. Advanced Corporate Finance for Technology-based Companies. The focus of this course will be on major financial decisions of established technology corporations as well as entrepreneurial ventures. Analytical models and theories will be covered via problems and cases. Specific areas will include asset management, short-term and long-term borrowing, advanced capital budgeting strategies, determination of capital structure, dividend policy, international issues, and mergers and other forms of restructuring. Prerequisite: enrollment in the Master of Engineering Management Program. Instructor: Skender. 3 units.
240. Management of High Tech Industries. Decision making in complex environments; emphasis on project analysis, complex investment analyses, strategic decision making where outcomes depend on high technology, and the role of decisions in product development. Management in high tech firms; emphasis on management of professionals, management of project-based and team-based organizational structures, and the role of the manager in expertise driven organizations. Prerequisite: enrollment in the Master of Engineering Management Program. Instructor: Staff. 3 units.
250. Engineering Management Internship. A variable unit internship which requires participation with a cooperating company, whether local or distant, involving a well defined special problem task. A final internship report must be submitted for approval and for grading by the program director with the assistance of selected faculty. Full-time employment in an appropriate capacity, approved by the program director, may be substituted for this internship. Instructor: Staff. Variable credit.
260. Project Management. Projects are one of the key mechanisms for achieving organizational goals and implementing change, whether it is the design and launch of a new product, the construction of a new building, or the development of a new information system. This course will focus on defining project scope, developing project plans, managing project execution, validating project performance and ensuring project control. Additional topics covered include decision making, project finance, project portfolio selection and risk management. Instructor: Fox. 3 units.
262. Operations Management. Operations management involves planning and controlling the processes used to produce the goods and services provided by an organization. In essence, it is the management of all activities related to doing the actual work of the organization. Managing these processes can be quite challenging - they are often very complex, and can involve large numbers of people and facilities, huge volumes of materials and great distance. Objectives of the course are to: i) Introduce students to the functional area of operations and to increase their awareness of how a firm's operations interface with the other functional areas of the organization, ii) Familiarize students with the various issues and problems that traditionally arise in the management of operations within both manufacturing and service organizations, iii) Acquaint students with some of the terminology, modeling, and methodologies that often arise in the handling and resolution of operations issues and problem. Instructor: Khok. 3 units.
264. Advanced Engineering Systems Optimization and Simulation. Introduction and advanced discussions of mathematical optimization and simulation to design and evaluate engineering systems. Application of linear and nonlinear programming, dynamic programming, expert systems, simulation and heuristic approaches to a range of engineering systems problems. Examples addressed to be suggested and developed by the students including but not limited to: production plant scheduling, water resources planning, vehicle routing, resource allocation, repair, and rehabilitation scheduling, and comparison of engineering design alternatives. Instructor consent required. Instructor: Peirce. 3 units.
272. New Venture Technology Evaluation. This course will teach students how to analyze a technology for its commercial potential and what makes up a good technology-based business opportunity. Students will typically identify three opportunities and then down-select to a single opportunity for the full semester project. During the down selection process, students will provide constructive feedback to the PIs whose projects were not chosen for the full analysis about why they have not been chose, thus honing the students communication skills with respect to this process. For the chosen technology, students will identify the stage of the technology they have chosen and put together a plan for moving it to the next stage of commercialization. Focus will be placed on external validation of the technology (e.g., having a good case to obtain investment for the next stage) or by presenting a well though out and logical case to terminate their project which is a critical aspect of evaluating any technology. Permission of instructor required. Instructor: Windheim. 3 units.
274. Commercializing Technology Innovations: Turning Visions into Value. This course is designed to demystify and unify the journey from idea creation to value extraction through the use of concrete tools and real-world exercise. Innovations have many sources (e.g., individuals, companies, universities, governments) and many vehicles for commercialization (e.g., licensing, new products, enhanced products, and new ventures). Through this course, students will learn to think more broadly about innovation and commercialization options and strategies. Prerequisite: enrollment in the Master of Engineering Management Program. Instructor: Holmes. 3 units.
296. Engineering Management Practicum. The Engineering Management Practicum is provides a real life view of various challenges faced by organizations. Projects at the intersection of engineering and business will be chosen for this practicum. Students will work in teams and will conduct a mentored, semester-long project for an organization. The learning objectives of this course include: (i) learn how engineering and technology impact organizations and how they are integrated into an organization to achieve desired results; (ii) understand, through an experiential environment, how organizations function and the difference between theory and implementation in an organizational setting; and (iii) develop team based skills in an applied environment and learn how to communicate technical issues to a variety of personnel in an organization. Consent of instructor required. Instructor: Staff. 3 units.
298. Special Readings in Engineering Management. Individual readings in advanced study and research areas of engineering management. Consent of instructor required. Instructor: Staff. 3 units.
299. Advanced Topics in Engineering Management. Opportunity for study of advanced subjects related to programs within engineering management tailored to fit the requirements of a small group. Instructor: Staff. 3 units.
